Friday, December 19, 2008

daily writing: End of an era.

Say what you will about his turtleneck-wearing ass, there's no denying the impact Steve Jobs has had on Apple, and conversely the entire consumer electronics industry.

Now that he's retiring from his position as annual MacWorld keynote presenter, maclife.com has put up a collection of "greatest stevenote moments."

It's an interesting post and if you've just been an Apple user and fan for the last few years as I have. It's fascinating to see how the power of one individual turned what was basically a dying company into the beloved giant that it is today.

At the very least, it's a great series of presentations. It's just amazing how much charisma this one person can exude. Of particular interest is the 1997 MacWorld expo at Boston.



"Deep in the dark “beleagued Apple” days a vest-and-collarless-shirt wearing Jobs, freshly returned to Apple, gives an impassioned speech about Apple’s continued relevance in the computer industry. He then shares the startling news of a new Apple-Microsoft alliance, including Internet Explorer as the default browser on all Macs. The crowd is not happy. Steve goes on to explain that Microsoft has kindly ensured Apple’s survival for a while through the purchase of 150 million bucks worth of Apple stock (non-voting shares, he hastens to explain)."

Goodbye, Steve Jobs Keynote, we had such fun times.

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