Monday, November 02, 2009

Digital comics with a small iverse app review tucked in somewhere.

On a whim, I downloaded the iverse app, mostly because it was free, to see what Comics on my iPod would have looked like. What I discovered got me thinking, and in somewhat organized form, here are my thoughts on digital comics.

Reading comics digitally has never been easy. It hasn't. We have yet to discover the way to design comics so that when presented on a screen, they don't feel like mere imitations of their physical counterparts. News, movies, TV shows we can do. News are soundbites. You don't really need to care how you get it, as long as you get it. Film and TV have been on the small screen for a long time, and while it doesn't compare to projected 35mm, the quality we can sometimes do without.

Comics, however, walk the thin line between interaction and passive reception. You read and turn the page at your own speed. You control how the story moves. Got something you need to clear up? Flip back a few pages, make sure. How you interact with a comic affects how much it will impact you. It's something unique to comics, and it's something the medium excels at exploiting.

On the physical side of things, Watchmen is undoubtedly the Citizen Kane of the graphic novel. Few are the times such a comparison is valid, but this is surely one of them. tThe Citizen Kane-ness of Watchmen however, does not extend to its' digital counterparts. As we stand today, digital comics are clumsy, unintuitive, and hard to read. The best experience viewing digital comics I have had is using FFview for the mac, coupled with my almighty touch pad. Click to turn the page, double-finger scroll to look around. It's not perfect, and doesn't compare to actually flipping the page, but much better than iverse in its' current form.

Some comics, like the 3 or 4 panel strip, make the transition with no hitches. But as we move up the ladder in sequential narrative complexity, things become, naturally more complex.

It's been a rough ride for the digital comic, and as it stands, if you were to put your regular comic or manga on a screen that's smaller than A3; the length of an average issue opened up, there are three major problems to circumvent.

1. Vertical panels. Works on the page, but as we are now, completely unworkable on the screen. Split it up, have your reader turn his iphone vertically, horizontally? Too much fidgeting. Takes you out. Just have the page as it is? Zoom in then? Slightly better, but still jarring due to the zooming in and out.

2. Full page panels. Assuming the copy is a big enough point size, this isn't too much of a problem. Your screen is not going to be able to display this the way it was meant to, so you'll have to scroll your way down a single panel. Imagine reading a full page panel with a magnifying glass tied to your eyes. Heaven forbid, your point size is a tad small, and you have numerous massive word balloons. The way iverse has done it, as far as I can tell, is to make three copies of the same panel, slice off the top and bottom so they fit on your screen, and have you read the copy while you scroll through three same identical panels. It distracts to no end. And let's not even mention double page spreads.

3. The act of turning a page. Nothing is more exciting then flipping the page of a book with your own hands to discover a shocking twist on the next page. It is something unique to the physical media, and pressing down on a piece of plastic does not in any way replicate the power that the simple act of page turning provides. There needs to be some way in which our intervention will lead to some form of discovery. That amount intervention cannot be too light, nor too much. Turning the page sits squarely in the middle on a scale of one to ten, one being too little effort and ten being too much. The internet has yet to provide us with an answer.

If we are to make comics work for the screen, they have to be designed for them. Taking regular print comics and slapping them on to you glorious LCD monitor will just hurt the story. The big two won't change because that's the way corporations are run. I'm not saying print comics should die. I in fact love them to death and I don't think they're going away for a long, long time. There have been several examples of digital comics done well. Most of them can be found on Scott McClouds' site. Renowned author and comic creator. I provide the best example in my opinion, utilizing flash to make clicking as powerful as page turning. The man has come up with several more ideas, open ended stories, vertically scrolling panels that fit on your screen, etc. None of them are worthy of comparison to Citizen Kane yet.

Digital is the future. Manic distribution channels, cost effective, crazy accessibility. We just need to move in the right direction for it to happen. Start designing comics that work for both print and digital for a start. Avoid the usual trappings print comics fall into when presented digitally. And think. Experiment. Let's get out of the panel for a second. It will take time, and a lot of trial and error. But with enough vigilance, we'll get there eventually.

When we do discover the holy grail of digital comics, which would be a format that is seamless, immersive, and powerful, the next step would be successfully monetizing it, but that would be a rant for another day.

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